We are thrilled to announce that Olympic medallist swimmer, Adam Peaty MBE will become an ambassador for the charity.
Adam made history at the Rio 2016 Olympic Games when he became the first British man to win an Olympic swimming Gold medal for 28 years, since Adrian Moorhouse in Seoul 1988.
As a very young child, Adam was terrified of water. He hated the pool and used to climb up his mum's arms whenever they went swimming. Fear eventually turned into a passion for swimming, and at 15, Adam decided he wanted to devote himself to the sport.
Uttoxeter-born Adam has been spending time at The Donna Louise, learning more about the charity's work and meeting some of the children, young people, families and staff team.
Adam said: "Being from Staffordshire, I had heard a bit about The Donna Louise but had never visited the hospice until recently. I was so impressed with the facilities they have and all the activities they put on for children there. Like most people, I thought hospices were sad places, but The Donna Louise is a real surprise – full of colour and fun. The staff all work really hard to make special memories for the children while they are staying there and you can see how much they benefit from the support."
"I feel honoured to be a Donna Louise Champion and look forward to supporting the charity in any way I can."
Melanie Williams, Head of High Value Partnerships at the hospice said: "We are so pleased that Adam has agreed to be a Donna Louise Champion. The charity has some exciting and transformative times ahead with the introduction of a new young adult service and we're grateful that Adam has come on board to lend his support."
Adam joins a host of celebrities including charity Patron, Robbie Williams, Jo Brand, Nick Hancock, Rory Delap, Phil Taylor, Rachel Shenton and Jonathan Wilkes in supporting the hospice.